Keeping it Real with Accurate Images in PR

Keeping it Real with Accurate Images in PR

The recent controversy surrounding a digitally enhanced photo of the Princess of Wales and her children, which was initially published and then retracted by the media, brings to the forefront ...
/ Mercom Insights
Why You Shouldn't Be “Excited” On Your Next Press Release or Media Statement

Why You Shouldn’t Be “Excited” On Your Next Press Release or Media Statement

The big day is almost here and you’re preparing to announce your latest funding or product launch. Before you start penning that overly enthusiastic quote, pause for a moment and ...
/ Mercom Insights
Why Journalists Appreciate Communications Professionals

Why Journalists Appreciate Communications Professionals

Communications professionals rely on journalists to help tell our client's stories, understand their industries, and 'get' the message. Often, these stories include content that is detailed and complex, especially when ...
/ Mercom Insights
Benefits of Marketing in an Economic Downturn

Benefits of Marketing in an Economic Downturn

Inflation in the United States is at its highest level in 40 years. The cost of transportation and groceries is rising, the stock market is tumbling, labor and supply chain ...
/ Mercom Insights
COP27: Turning climate commitments into rapid, measurable action

COP27: Turning climate commitments into rapid, measurable action

All eyes are on world leaders, environmental advocates, and energy specialists as they converge in Egypt for the UN Climate Change Conference (COP27). With little doubt that climate change is ...
/ Mercom Insights